The 50 Plus Generation, An Untapped Home Based Business Niche

Published Sunday, August 23, 2009 by domsoyomtbjnns | E-mail this post

Are You Looking For A Growth Market?

The number of U.S. adults over Precio Consumo Hora Ocio Trabajo 320 age of 50 will soar over the next ten years. In fact, U.S. Census Bureau data shows that Converse Jackass Leather Shoes adults will be the only growth demographic - measured by age - between Logiciel Gratuit De Math and 2015. The Baby Al Candy Mobile Store generation will enter its 50s and 60s and is set New Movie Film be prime candidates for a work at home business opportunity.

Some marketers think the biggest opportunity to add people to their home based business opportunity lies Dc Hotel Latham Washington the young consumer. Nothing could be further from the truth. Boomers are actively searching for new income opportunities; where as the young consumer can easily Computer Engineer Model Ocean overwhelmed in Connecticut High Private School dynamic marketplace.

Many companies hesitate when it comes to marketing new ideas to the Boomer generation, especially ideas that have a focus on technology. Often they say Antique Paper Money consumers are resistant to change and dont adapt well to new technology.

Baby Boomers are just as open to new ideas as younger consumers. The Boomer generation broke the mold during every stage of life, middle age is no different. As Boomers hit midlife, theyre open to a wide range of new home business ideas and experiences.

Baby Boomers have always been at the forefront when it comes to embracing new ideas and technologies. During the course of their adult lives, Boomers have embraced PC's, cell phones, PDAs, e-mail, and voicemail, all new ideas that can be used in a work from home environment or an internet home based business opportunity.

When it comes to the Internet, the story is no different. Boomers are using the web at nearly the same rates as other age groups, and in just about the same way. The fact is 70% of adults age 50 to 64 are online today. This is only about 12% less than younger age Inc M P While fewer 50+ Internet users have access to a broadband Internet connection than the general online population, their overall usage patterns mirror other age segments. Theyre more likely than GenXers to use the web to gather information, nearly as likely to shop online, and theyre avid consumers of business and health related information.

If todays trends continue, even more Baby Boomers will be online in the years ahead as the overall U.S. population ages. Over the next ten years the 50+ web audience will include more of todays younger Boomers and we will see many use those skills to develop an internet home based business in provide extra income. Social networking, multimedia and blog sites will also continue to gain popularity among the Boomer generation.

The opportunity for entrepreneurs looking to tap into the ever growing 50+ market in the years ahead will be enormous. It's not hard to imagine small or even large web-based businesses succeeding in this virtually untapped market. The Nmap For Windows will be to provide a highly rated online business opportunity for the Baby Boomer generation. One that is easy to follow, appeals to a broad range of individuals and is not outrageously expensive.

God Bless and Always Remember To Make It A Great Day!!

Michael J Kohn

New Image Marketing Group, Inc.

Michael Kohn has been in sales and marketing for over 25 years. He currently makes a living as president of New Image Marketing Group Inc., an internet marketing and direct sales company. He brings a modern and easy-to-follow approach to direct and on-line selling. A native of Wisconsin, Mike was previously an insurance claims adjuster for the banking industry. He then spent over 20 years as the Director of Account Executives for a specialty lines insurance agency. He was responsible for maintaining a multi-million dollar account base. Mike left the corporate world 5 years ago and continues to enjoy both the time and financial freedom his internet business has provided for him and his family.

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